Rhum Clément.
Rhum Clément.
This project is fictitious. It was carried out as part of my Master's degree in User Experience.
This project was a web design redesign proposal for the https://www.rhum-clement.com/fr/ website. The aim was to modernize the interface, improve the user experience and make the site more attractive to visitors.
Goals
This project was a web design redesign proposal for the https://www.rhum-clement.com/fr/ website. The aim was to modernize the interface, improve the user experience and make the site more attractive to visitors.
Goals
This project was a web design redesign proposal for the https://www.rhum-clement.com/fr/ website. The aim was to modernize the interface, improve the user experience and make the site more attractive to visitors.
Goals
One of the major challenges was to create a user interface design that was both elegant and easy to navigate, while highlighting the brand's products. To achieve this, I carried out an in-depth analysis of user needs and behaviors, as well as current web design trends in the luxury goods sector. I proposed a complete overhaul of the user interface, which included a new color palette, larger and more dynamic images, clearer and more legible typography, and simplified navigation to make it easier for users to find what they were looking for.
Challenges
One of the major challenges was to create a user interface design that was both elegant and easy to navigate, while highlighting the brand's products. To achieve this, I carried out an in-depth analysis of user needs and behaviors, as well as current web design trends in the luxury goods sector. I proposed a complete overhaul of the user interface, which included a new color palette, larger and more dynamic images, clearer and more legible typography, and simplified navigation to make it easier for users to find what they were looking for.
Challenges
One of the major challenges was to create a user interface design that was both elegant and easy to navigate, while highlighting the brand's products. To achieve this, I carried out an in-depth analysis of user needs and behaviors, as well as current web design trends in the luxury goods sector. I proposed a complete overhaul of the user interface, which included a new color palette, larger and more dynamic images, clearer and more legible typography, and simplified navigation to make it easier for users to find what they were looking for.
Challenges
User tests showed that the new user interface was more intuitive and pleasant to use, helping to improve the user experience. Testers also appreciated the new presentation of products, which made them stand out and look more attractive.
Outcome
User tests showed that the new user interface was more intuitive and pleasant to use, helping to improve the user experience. Testers also appreciated the new presentation of products, which made them stand out and look more attractive.
Outcome
User tests showed that the new user interface was more intuitive and pleasant to use, helping to improve the user experience. Testers also appreciated the new presentation of products, which made them stand out and look more attractive.
